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Gourmet chocolates by award-winning chef Genie Kwon


The new luxury chocolates that are shaking up the chocolate world!


And everyone is talking about them...

It all starts with Belgian Ruby Chocolate...


NOT white chocolate with coloring


This new chocolate comes from rare “ruby cocoa” beans, a gift of nature.



The ruby cocoa gives it its natural pink color and unique flavor...


This is the first new type of chocolate in almost a century!



You can be one of the first to taste it!



You will be impressed


Flair makes luxury, ultra-premium ruby chocolate bars for you.


Each bar is like a dessert from a 5-star restaurant...


Conveniently delivered to your home.



Brought to you by an award-winning chef!


Chef Genie Kwon is Flair's head Chocolate Designer.



Genie was named Pastry Chef of the Year by Esquire Magazine.


She was a founder and pastry chef at Oriole – earned 2 Michelin stars in only 7 months!


Her global pastry experience making delicious desserts is reflected in Flair's chocolates:


  • Oriole in Chicago
  • Eleven Madison Park in New York
  • Nobu 57 in New York
  • Restaurant André in Singapore


Your pink bliss


Genie searched the world for natural ingredients to pair with ruby chocolate...


Creating three memorable bars – New York, Paris and Tokyo.


The adventures that we are all seeking in 2020!


Tokyo bar

The “Tokyo” bar

Ruby Chocolate with Private Reserve Matcha & Japanese Emperor's Genmai Rice


Each bar is wrapped in rose gold foil and enclosed in luxurious Millennial pink boxes.


Now that you have discovered Flair...


Give this unforgettable gift to loved ones – or enjoy it yourself!



Yes, you can have pure ruby chocolate too


If you want to try the ruby chocolate in its pure, decadent form...


Check out the “Classic” bar.



The Flair team invites you to this new chocolate experience!


If you're a dark chocolate lover, try Belgian dark chocolate bars and truffles by Flair.



Customers experiencing Flair Ruby Chocolate at Bergdorf!


It's like tea and chocolate. A fantastic present for anyone who loves chocolate. A totally different flavor! It's really good!


Not as heavy. Fruity and light. It’s delicious! Can I get a box?”


WOW! There are so many flavors at once... I recommend it over any other brand!””


I've never had anything like it. It's very tasty!”


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